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Brand Identity · 2026

Street Persona

A streetwear identity built to make space for emerging artists.

Orange and navy Street Persona logo mark

Project overview

Street Persona is a conceptual fashion brand combining apparel, art and community. Its Canvas Project creates a platform for emerging artists through collaborations and campaigns.

The bold symbol works independently from the wordmark and extends through a navy-and-tangerine system across apparel, retail, social, outdoor and digital applications.

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Selected applications

The system in use

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